Servicios

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

Product Placement

/, Marketing Digital/Product Placement

Product Placement

¿Cuantas veces te ha pasado que viendo una serie  reconoces un producto, servicio, frase o elemento de alguna empresa? El product placement es una táctica del marketing que a diferencia de los comerciales o las menciones especiales  dentro de un programa  pasa de forma aparentemente inadvertida dentro de la acción de la serie o película que estamos viendo, causando mayor impacto por que a diferencia de los comerciales el consumidor esta poniendo atención  a la escena.

La definición formal de product placement (en español, publicidad por emplazamiento) es la de una técnica publicitaria que consiste en insertar un producto, mensaje o marca dentro de la narrativa del programa. Por ejemplo, un actor utiliza el producto, hace alguna referencia a él o se ve el producto durante la escena.

Se empezó a usar en programas y series de televisión, pero pronto pasó a otros formatos como el cine, los videoclips e incluso los videojuegos. En principio iba a ser una forma de publicidad sutil (eso pretendía al principio, normalmente a la gente le gusta más la publicidad cuando menos aparente es), pero hay que decir que en ocasiones se ha vuelto demasiado descarada o, en ocasiones, fuera de lugar.

By | 2016-06-29T19:00:36+00:00 junio 29th, 2016|Categories: Marketing, Marketing Digital|0 Comments

About the Author:

Leave A Comment